02Apr 20

Major Gift Predictions and Suggestions During and in Aftermath of Pandemic 2020

Never stop fundraising. It is remarkable the difference that one week or even one day is making in this unprecedented global epidemic. Last week we put out a message Fundraising During Times of Strife. In the ensuing days, thoughts have turned to the fundraising landscape post-epidemic and our predictions on shifts in philanthropy. We share these thoughts with you culled from our 26+ years’ experience as major gift consultants, including our experience during 9/11 and the Great Recession, and from thought-leaders at the Chronicle of Philanthropy. Key point: Never stop fundraising. Communications are critical during and after this epidemic.Major gifts likely represent the…

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17Mar 20

Fundraising in Times of Strife

These thoughts have been compiled from our firm’s own experience in general, our experience during 9/11 and the Great Recession, as well as from thought-leaders at the Chronicle of Philanthropy, the leading source in the nonprofit industry. Key point: Don’t waste a crisis. In times of uncertainty, many decisions around making gifts are delayed.Communication. People will make up information in the absence of it. It’s absolutely critical to communicate with your donors, especially key stakeholder donors who represent the majority of your support. Knowledge is power. People like to be informed. Let them know what you’re doing to weather this…

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